Friday, November 9, 2012

[SPEAKER] "Understanding Market Trends of Canadian Gamers" with NPD Group's Darrel Ryce




Name: Darrel Ryce

Organization: NPD Group

Title: Director, Technology & Entertainment

Bio: Darrel Ryce, of The NPD Group, covers the Canadian information technology and gaming industries, with an emphasis on PC, Printing and Gaming products. He has covered the technology and video game industries in Canada for over 20 years.

For the past 13 years, Darrel has been with The NPD Group, where early in his career he was instrumental in bringing information technology, software, distributor information technology, and video game tracking services to the Canadian market. His client portfolio includes some of the top PC, printing, and gaming manufacturers, along with other companies across the information technology and video game markets.

Darrel offers expert insight and commentary on these and other industry topics:

·         Information technology sales and trends
·         Video game sales and trends
·         Consumer demographics and usage profiles


Track: Game, Main Plenary 11:30am – 12:30pm

TOPIC:  Understanding Market Trends of Canadian Gamers

The NPD Group's Darrel Ryce will present Canadian Gaming research results that will highlight the state of the gaming market in 2012.

Utilizing a unique set of market results, stemming from consumer insights and Canadian retail sales, the focus of the presentation will be on educating attendees on Canadian Gamers. Insights shared will include overall size of the market, platform penetration, the impact of mobile gaming to the traditional console market and key developing demographics.




Darrel Ryce brings quite a bit to the table for his talk on Gamer Market Trends. Do the same. Register to attend DIG for this session and others at www.diglondon.ca. 

The industry salutes you.  - @DIGLondon
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